Patri June 27

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How to Optimize Your ICP to Drive Sales Excellence

June 27, 2023 - 11 AM PST

Wondering how to use your Ideal Customer Profile (ICP) to boost your team’s sales efficiency and speed up deal velocity?

Join the CEO & Founder of Patri, an alum of Qualtrics and OpenGov and dive into the tactical application of your ICP across the go-to-market (GTM) organization, with a special focus on optimizing your sales pipeline and forecast.

What we'll cover:

- Discovering, verifying, and monitoring your ICP: A comprehensive review of essential ICP components and strategies.

- Leveraging ICP data across GTM organization with a specific emphasis on the sales pipeline.

- Enhancing sales prioritization, win rates, efficiency, and forecasting: Harnessing the power of your ICP for transformative results.

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Learn From The Best

Josh Ellars Follow me on LinkedIn

CEO and Founder
Patri

Lane Hartman Follow me on LinkedIn

Sr. Director of Marketing
Patri
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Patri
Patri provides instant AI-powered revenue intelligence for every team and every deal by revolutionizing sales qualification around the core principle of the Ideal Customer Profile (ICP). Find, refine, and apply your ICP across the go-to-market motion with Patri's AI-Generated ICP Engine. Win smarter with Patri by understanding your ICP(s), discovering the true health of your pipeline, qualifying effectively, and refining your forecast.
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