Supercharge Your Sales

Generating more predictable and efficient revenue with ICP-focus.

Separating the winning from the losing opportunities quickly and early is fundamental to strategic sales leadership success.

One underutilized way to "thin the herd" and generate better sales focus is understanding and applying your Ideal Customer Profile (ICP) to your sales pipeline and your forecast. 

Join Patri’s Josh Ellars, CEO & Founder, an alum of Qualtrics and OpenGov, as they dig into what you need to know about ICP and walk you through the tactics of how ICP will generate more predictable and efficient revenue for your sales organization along with more accurate forecasting.

Learnings will include:

- What Sales needs to know about ICP

- How to apply ICP to individual and team sales pipelines 

- How ICP translates to more clean pipelines and quota attainment

- The relationship between ICP focus and forecasting