2024: The Year Sales Management Woke Up

Join Pete Kazanjy in a compelling session that confronts the stark realities faced by today’s sales organizations, illuminated by findings from Atrium’s 'State of Sales Performance Management 2024' report.

Pete will share alarming statistics revealing that 95% of sales organizations acknowledge the critical need to enhance rep performance management, yet a mere 30% are confident in their managers’ abilities to interpret and act upon performance analytics effectively. This presentation will dissect the underlying issues that contribute to this disparity. 

He will explore the consequences of inadequate manager enablement, the overreliance on outdated analytics tools, and the systemic failure to align sales strategies with actionable insights.

Additionally, the session will highlight the substantial gap in holding reps accountable, with 63% of organizations emphasizing its importance yet struggling to implement effective measures.

Prepare to confront the hard truths about the inefficacies in current sales management practices.

The report will challenge attendees to rethink their strategies and introduce a suite of actionable solutions aimed at transforming these insights into a robust framework for data-driven management.

This is an essential discussion for leaders ready to move beyond conventional tactics and drive their sales teams towards sustained success through rigorous accountability.